We were talking about creative ideas in our advertising class, so one of my instructors asked this question in class today (where do ideas come from)... everyone pretty much went silent. I thought about it really hard, and came up with, "What does she mean?"
Then thought, well I guess they're like a combination of all your history and experiences mixed with your personality and emotions of the day - complicated.
Turns out she was just referring to creative briefs and research you do on your own... good thing I didn't raise my hand. I would've instantly been labeled as the nerdy kid in class who tries too hard and comes up with crazy philosophical answers. (Hmm, not a bad title... maybe I'll try for it later).
Advertising has been a great class so far. I am learning that the creative field of advertising is a passion of mine. And so is working with people.
We met our advertising client for our term projects today at the U of M Smartpark. It was C3A and we are doing an ad campaign for the MTS Ultimate Events Calendar (channel 88). Check it out - it's up and running already. We'll be making an ad campaign for them this Fall.
Ideas? The stork brings them!
ReplyDeleteShould be a fun campaign...